{"id":32562,"date":"2019-05-01T10:32:28","date_gmt":"2019-05-01T00:32:28","guid":{"rendered":"https:\/\/www.efbdirect.com.au\/shop\/product\/hi-lift-peroxide-violet-20-vol-1-litre\/"},"modified":"2026-03-23T13:05:27","modified_gmt":"2026-03-23T03:05:27","slug":"hi-lift-peroxide-violet-20-vol-1-litre","status":"publish","type":"product","link":"https:\/\/www.efbdirect.com.au\/shop\/product\/hi-lift-peroxide-violet-20-vol-1-litre\/","title":{"rendered":"Hi Lift Peroxide Violet &#8211; 1 Litre"},"content":{"rendered":"<button class=\"simplefavorite-button\" data-postid=\"32562\" data-siteid=\"1\" data-groupid=\"1\" data-favoritecount=\"0\" style=\"\">Favorite <i class=\"sf-icon-star-empty\"><\/i><\/button><p>Professional Salon Hi Lift Peroxide Violet 1 Litre<\/p>\n<p>Hi Lift Peroxide Violet 1 Litre is ideal for a range of bleaching applications, making it ideal for achieving ultimate colouring and toning results. With its creamy consistency, application is easy and more even. Give your hair the ultimate colouring treatment with its revolutionary creme peroxide formulation. Choose Hi Lift Peroxide Violet 1 Litre for your professional salon quality hair colouring treatment.<\/p>\n<ul>\n<li>\u00a0Professional salon quality creme peroxide<\/li>\n<li>\u00a0 Smooth consistency<\/li>\n<li>\u00a0 Easy to mix<\/li>\n<li>\u00a0 Quality guaranteed<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Favorite Professional Salon Hi Lift Peroxide Violet 1 Litre Hi Lift Peroxide Violet 1 Litre is ideal for a range of bleaching applications, making it ideal for achieving ultimate colouring [&hellip;]<\/p>\n","protected":false},"featured_media":32563,"comment_status":"open","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"product_brand":[],"product_cat":[175,60,16],"product_tag":[],"class_list":{"0":"post-32562","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-peroxides","7":"product_cat-haircolour","8":"product_cat-new","10":"first","11":"instock","12":"taxable","13":"shipping-taxable","14":"purchasable","15":"product-type-variable"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/product\/32562","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/comments?post=32562"}],"version-history":[{"count":4,"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/product\/32562\/revisions"}],"predecessor-version":[{"id":63199,"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/product\/32562\/revisions\/63199"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/media\/32563"}],"wp:attachment":[{"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/media?parent=32562"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/product_brand?post=32562"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/product_cat?post=32562"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.efbdirect.com.au\/shop\/wp-json\/wp\/v2\/product_tag?post=32562"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}